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Nicolas Sarkozy counting on the G20 in Cannes to shape its international image to six months of the presidential elections. It has been used beyond its expectations. This is not one but two summits taking place in parallel, for 48 hours on the Croisette.

The first official meets leaders of the twenty richest countries in the world. The second, far more dramatic, is between two doors off the record: it brings together the countries of the euro area G20, joined by the bosses of the EU executive, Jose Manuel Barroso and Herman Van Rompuy fast cash.

This crisis summit took place in two stages. A first in the morning, followed by a second, which began Thursday night in the presence of U.S. President Barack Obama.

After a marathon day yesterday crisis between the euro area and global economic issues, the G20 continues this Friday at Cannes. Nicolas Sarkozy, master of ceremonies, will have his hands between preparations for the final communiqué and placed under international trusteeship of Italy payday loans no teletrack.

"Reliving the day Thursday

After weeks of procrastination, Silvio Berlusconi now seems to want to accelerate the implementation of reforms in Italy. The panic that gripped the markets on Tuesday following the announcement of a referendum in Greece, weakened still further the country's situation. The President of the Council has convened yesterday a special cabinet meeting to approve the emergency plan for submission to the G20.

This meeting was preceded yesterday morning by a preparatory meeting involving key ministers.A tax on wealth was also considered.

For its part, the Bank of Italy said yesterday, after completing a "stress-test" on the public debt (equal to 1.9 trillion euros, or 120% of GDP), it was "sustainable and expected to remain stable or decline slightly over the next two years, although rates on government securities amounted to 8% and that growth is zero. "

"Be responsible"

Silvio Berlusconi pledged Tuesday to Angela Merkel to present the stimulus at the G20. The stakes are high for Italy, when the borrowing rate to ten years the country approaching the "point of no return."

In the first five days of strike by cabin crew of Air France, the situation was calm at Orly on Saturday morning. All flights were planned at this time despite the movement of flight attendants. "It is too early to detect potential problems at Orly knowing that the first flights take off at 7 o'clock," one source, however relativized airport shortly after 08h.

About the airport Roissy-Charles de Gaulle, the forecast was in line with those announced by Air France. The company plans to provide 80% of its flights but does not rule out last-minute cancellations. It struck ten long-haul flights planned Saturday morning, including flights to New York, Montreal, Los Angeles, Tokyo, Abu Dhabi, Douala.But the passengers had been warned on Friday.

Without an agreement this week with management on working conditions for cabin crew, six of seven unions called the stewards and stewardesses 15,000 to go on strike for the weekend of All Saints, usually very busy guaranteed payday loan. Traffic is expected until Wednesday, November 2 included. Air France admits that "considerable uncertainty remains about the level of participation of the cabin crew." These are not actually required to prevent the direction of their intentions.

In 2007, a similar strike – triggered by the same six unions to the same period of All Saints – had caused major disruptions. Air France was forced several times to review downward its traffic forecast: 90% of flights expected to be provided the day before, this had increased to 60% during the weekend.

Household consumption, the traditional driver of French growth, declined in September. It fell 0.5% last month, according to figures from INSEE published on Friday, after rising 0.2% in August. Despite this poor performance, the third quarter remains positive consumption rose 0.2% after a particularly bleak picture of the second quarter this indicator fell by 1.9%.

In September, it is the purchase of textile-leather and energy costs which have lowered consumption. These expenditures have dropped respectively by 4.7% and 4% last month, a much greater decline than in previous months. For the textile sector, the wrong number "announcement of hard times," Judge Camille Williencourt, an economist at Natixis. It points out that consumption fell by 17% in this sector since the second quarter of 2007.The position of the energy suffers for his back spending for petroleum products. During the quarter, energy consumption is still rising sharply (+3.3%), after falling 2.1% in the second quarter.

Increase in car purchases

On a positive note, the consumption of durable goods, which partly reflects consumer confidence in the future, has rebounded. After falling 0.3% in August, it rose 1.9% last month. The quarter proved generally positive 0.4%, after falling 6.2% in the second quarter. A strong performance driven by car purchases (2.8% in September) and household equipment (1.3% in September from 2.7% in August). "During the quarter, automotive expenses are stable after a fall of 11% in the second quarter," notes INSEE.A sign that the industry "is recovering gradually, after a very poor second quarter impacted by the decision of the cash for clunkers," said Camille Williencourt.

INSEE had Tuesday reported an unexpected improvement of consumer confidence in October. Indeed, they are much less likely to anticipate a rise in unemployment – although the statistics published this week have reported a record high – and are optimistic that this summer on their future standard of living. Other anticipation apparently bodes well for the consumption of the end of the year, they were also more likely to feel the need to make major purchases. But despite these positive developments, "consumer sentiment remains generally depressed, said Helene Baudchon, economist at BNP Paribas, well below its long-term average of 100."

2010 marks a departure for French exports of military equipment. With a total of 5.12 billion euros, they are falling over 8.1 billion garnered in 2009 (6.5 billion in 2008). The objective of Paris was to beat all its records by signing for "at least 10 billion of export contracts" is more or less the equivalent of what the French army spending for its own every year.

Nevertheless, the government notes in the twelfth edition of its report to parliament on arms exports to France for 2010, "France has maintained fourth largest exporter of defense equipment (…) in a situation difficult ".

The world export market has stabilized at 70 billion euros.And in total military spending worldwide have slowed to 1.127 trillion euros, an increase of over 1% against a growth of 5% per year between 2001 and 2009. "Over the decade," the report notes, "the United States, the European Union, where Britain and France stand out, Russia and Israel share 90% of the export market."

The decline in export activity in 2010 due to the lag of several large contracts – as in 2009, with sales in Brazil of four submarines and 50 helicopters – that France hoped to sign the year last.

Remarkable performances

In discussions since 2009, the contract for the sale of two ships of projection and command (BPC) Mistral class in Russia was finally signed in June 2011 between DCNS and Rosoboronexport to 1.1 billion euros.It is therefore not recorded in 2010.

And ongoing negotiations with several countries to sell the Rafale combat aircraft built by Dassault Aviation, have not yet been completed. Among the most promising, the Brazilian has cooled with the decision of the President Rousseff to defer any decision to buy 36 fighter in 2012. The second, United Arab Emirates, is still active.

Negotiations, that France hoped to see succeed in 2010, continues with Abu Dhabi. Just over a week, Gerard Longuet had found that Paris had entered "a final negotiation." The defense minister had described as "very high" probability that the contract is concluded. France and the UAE have been negotiating the sale of 2008 copies of 60 Rafale.The French fighter is also short list in India along with the Eurofighter, developed by EADS, BAE and Finmeccanica to supply 126 aircraft to the Indian Army.

France can also expect to have the benefits of its commitment to Libya where the effectiveness of French equipment was again demonstrated (after including Afghanistan) under real conditions in a theater of operation. Of these, the performance of Tiger helicopters (EADS) and the Rafale, whose versatility allows him to perform all the tasks (surveillance, attack in depth, defensive etc.) were noted. "This is the only aircraft in the world capable of performing such a feat today," says a military engaged in Operation Harmattan.

For France, the stakes are high because the Rafale irrigates the French industry, including Ile-de-France and Aquitaine.The French fighter involved 500 industrial partners and represents more than 8000 jobs in total.

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A consensus was quickly found, this weekend in Berlin, to issue in the campaign around the packaging of products Monoprix the thirty-eighth prize in outdoor, which annually recognizes the best advertising campaigns. Although already won several awards in national and international awards, the advertising posters designed by the agency Havas City have once again a hit.

Chaired by Mercedes Erra, Executive President of Euro RSCG Worldwide and co-founder of BETC Euro RSCG, the jury of this new edition has lamented the poor quality of the 217 campaigns submitted for its assessment. But to his credit tightening campaign stand out visually strong, with texts often licked, like the campaign Monoprix, inspired pop art was to "put beauty in the city," as pointed out by several jurors .Slogans like "No daily newspaper" or "milk it can be beautiful" had flourished in the streets in late 2009 to praise the demand for aesthetics of a distributor of consumer products.

Convened by the Union of outdoor advertising (UPE) and in the presence of the main display (JCDecaux, Clear Channel, CBS Outdoor and Insert), professional, creative and business, have this meeting every year to discuss progress outdoor advertising, which includes, in addition to traditional posters, all the displays events and new digital media.Mercedes Erra defended a political vision of the poster, "height of commercial art," she says, both "political" and "cry" as constitutive of the "declaration of a leadership brand."

3000 to 2012 screens

During their deliberations, jurors have widely reported the arrival of the digital display, which should change the ways of working paperless payday loans. None of the award-winning campaigns have used this new technique. The co-founder of the agency Herezie, Andrea Stillacci, regretted that there is not "sharing opportunities between advertising agencies, media agencies and displays, as there are already on the Web ".Digital billboards should represent only about 3,000 screens in 2012, a small percentage of the park, and focus on protected sites (airports, railway stations, subway, shopping centers).

The display, which accounted for 1.2 billion net revenue for the media in 2010 according to the IREP, is the third preferred advertising medium for advertisers, according to the press and television. All operators have plans in digital. But the conversion of all signs to digital is not for now. "2012 will be a year of starting," said Philippe Baudillon, CEO of Clear Channel France. The "business model" current display is not ready for such a switch, which requires huge investments and the total revision of the management of media plans of advertisers.The digital opens up for display, with campaigns more reactive, but new rules of creative play.

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The "Jasmine Revolution" made him one of his symbols in the Maghreb, but for the Tunisian Salafists, it is now down to the media. However, Nessma, the first Tunisian private channel present in the Maghreb and available via satellite to 90 million people, has every intention on Sunday, play an important role during the first free elections in Tunisia. The staff of the chain refines his election night and will also take the opportunity to offer its viewers a brand new news.A symbol for the general channel, leading audiences in Tunisia and one of the most watched in other countries such as Algeria, Morocco and Libya.

The purpose of the chain is to offer a model that does not really exist in the Arab world: a general close to French and Italian models, including M6, TF1 and Canale 5, that is to say, entirely financed by private funds. The channel aims to break the hegemony of the operators in the Gulf as al-Jazeera or Al Arabiya. Founded in 2008 by brothers Nabil Karoui and Ghazi, the Italian media group Mediaset and businessman Tarak Ben Ammar, she was baptized in a prescient Nessma (the breeze, in Arabic). She now wants to surf the huge popularity that she raised 30 December 2010.It was the first media to dare criticize the regime deben Ali, and to support the "revolution of Jasmin", before calling a return to calm the population payday loan lenders.

Dissemination of "Persepolis"

The elections are for Tunisian Nessma "the birth of a certain editorial line," young, free and modern. "Nessma belongs to everyone, says one of its shareholders, businessman Tarak Ben Ammar, to all those who look at those who make it, and finally to all the political forces that are TODAY 'Today, in the presence to elect the Constituent Assembly that will work with the Constitution of our country.As such, Nessma deal with all of the coalition, including Ennahba with the moderate Islamic party, if elected democratically and if, as he said, condemning the violence and fighting for the freedom of expression and the achievements of Tunisian women. "

But the chain Nessma is in the firing line of radical movements. Last week, the Salafists protested against the chain, burning cars of its leaders and the house of its chief executive, Nebil Karoui. At the root of this conflict is the dissemination of Persepolis, the film of Iranian director Marjane Satrapi. Although awarded at festivals in Cannes or Abu Dhabi as well that of Carthage, the film was exposed on all screens in the Arab world. But its distribution in the midst of Nessma election and Tunisian dialect, so accessible to as many people, set fire to the powder.

By organizing a eG8 the eve of the G8 in Deauville last May, Nicolas Sarkozy has brought the Internet for the first time, among the concerns of leaders. In line with their statement. Now we must find the tools for an Internet "free, open to all." To do this, Eric Besson, Minister of Industry, Energy and Digital Economy, today organized a seminar in Paris bringing together 13 Ministers of the Intergovernmental digital from around the world.

Innovation and Networks, protection of privacy, digital divide, security against cyber attacks are on the agenda of the conference New World 2.0. However, "there will be no statement after the conference, because there is already the declaration of Deauville, Le Figaro said Eric Besson. I wanted to spend New World 2.0 principles into action. It is time to materialize. "

Participants include, among others, Elliot Schrage, head of public policy for Facebook, David Drummond, Senior Vice President in charge of development of Google and Stéphane Richard, CEO of France Telecom, and Neelie Kroes, Vice President of the European Commission , in charge of the digital agenda. "This is progress as concretely as possible. These are issues that must be discussed together. New World 2.0 will bring together participants from 18 countries from five continents and all walks of life: ministers, large companies, startups, bloggers, venture capitalists, civil society, "explains Eric Besson cashadvance.

Value of content

The question remains networks at the heart of the debate. "There would not have the current development of the Internet without investing heavily in networks. In addition, we are only at the beginning of the increased use of networks.This raises the question of standards, quality of networks and investments, "says the minister. Before continuing, "On networks, we also work with the Americans. We do not want to trap them. What is the value of networks that are circulating over the contents. Our goal is to involve all major players. Thus we are able to be in the same round table number 2 on Google and the boss of France Telecom. "

If no resolution is produced at the end of this seminar, we must also rely on the goodwill of the United States, who will take over the presidency of the G8, to wedge the next go digital . "The event was to bring Internet to the agenda of the G8. And the highlight today is to bring together so many Internet stakeholders to implement together the principles of Deauville, "said Eric Besson.

The U.S. stock markets have opened up slightly on Thursday. The Dow Jones ceded piointse 11495 0.08% and the Nasdaq 0.26% to 2597 points. The session should be again marked by rumors coming negotiations between the Europeans. This uncertainty should urge caution, especially as the latest results of companies from the United States are often disappointing and does not encourage optimism. Yesterday, Wall Street took a break.

Investors are in effect suspended the decisions that should be taken after the EU summit to be held this Sunday. Before this appointment crucial for the future of the euro area, policy-makers of the Old Continent has already promised that a solution to the crisis would be found.

Meanwhile, last minute negotiations are increasing.According to Reuters, citing a paper, "e European Financial Stability Fund (EFSF), will be able to buy bonds on the secondary market" if the countries in the euro area concerned so requests and obtain agreement European authorities.

Following the publication of this document, the euro hit a session high of 1.3838 against the dollar, the European stock markets have erased much of their losses and future on the major indexes on Wall Street resumed a little high. Expanding the powers of the EFSF and increasing its firepower at the heart of the plan for resolving the debt crisis in the euro area. The European Council of Sunday should be an opportunity to specify the details of how the EFSF will be used.

Wednesday, Nicolas Sarkozy traveled to Frankfurt to urgently resolve differences directly with France and Germany Angela Merkel.No information was available for this meeting. The Wall Street Journal, the discussions would focus on the possibility of allowing the EFSF to provide collateral to support bonds issued by countries in need rather than use it to provide direct guarantees.

The Beige Book calls for caution

On Wall Street, the report of conditions in the U.S. central bank (Beige Book) yesterday also a moment of caution.The information gathered by the regional branches of the Fed indicate that overall economic activity rose slightly in September but they also point out that corporate earnings have not improved payday advance.

Finally Moody's said Wednesday night that lowered the rating by one notch from five major Spanish banks, following its decision to degrade the sovereign rating of that country.

Chapter macroeconomic across the Atlantic, weekly claims for unemployment benefits will be published 16 hours as well as sales of existing homes in September and the composite indicator of the economy.Activity in the Philadelphia area in October, which often appears an early indication of economic conditions in the United States, will also be unveiled in 16 hours.

New salvo of results

A Wall Street investors dissect a new salvo of results.

After the close of Wall Street, American Express has released the third quarter earnings of $ 1.24 billion, a net income per share of $ 1.03 against $ 0.96 expected and $ 0.9 year past. The turnover stood at 7.57 billion dollars, according to estimates.

Ebay announced a profit of $ 491 million, or 37 cents a share in the third quarter, in line with expectations.The turnover amounted to 2.97 billion dollars against 2.91 billion expected.

Edwards Lifesciences has recorded a net profit of $ 51.6 million in the third quarter, against 48 million a year earlier.

Noble Corporation saw its net income nearly tripled in the third quarter to $ 135 million against 54 million last quarter.

Stryker has done for the third quarter, a turnover of $ 2 billion, up 14.9%, and earnings per share of $ 0.91, up 13.8%.

Wynn Resorts has achieved a net sales in the third quarter of $ 1.3 billion, against $ 1 billion last year.Adjusted net income totaled $ 133 million or $ 1.05 per share, against 49 million or $ 0.39 a year earlier.

On Thursday, Philip Morris International will release its figures before the opening of Wall Street and Microsoft after closing.