Orange will launch its own tablet PC
Posted by admin | Under economic, economy, finance, news, resources Friday Aug 27, 2010All hands to fight on the front of internet tablets. The Apple iPad, with more than 3 million copies sold in three months, is envious. For telecom groups, the return is that the cons-attack. And Orange is already in line. According to Les Echos, the telecoms operator feeds a very ambitious project at the beginning of school year: to "democratize" the market shelves.
How? With the launch by the end of the year signed a tablet Orange, whose price should be less exposed to 250 euros. This tablet 3G, equipped with the Android operating system from Google, would be manufactured by a "large Asian manufacturer," according to Les Echos.
The newspaper said that the tablet packages are bound to always study, but they would probably be closer to those keys that the 3G model chosen for the iPad.That is to say in the form of subscriptions with over-flow, rather than charging by the day, the volume of data. With a subscription package, the price of the tablet and Orange could fall under 100 euros, according to Les Echos. In comparison, the 3G model iPad the cheapest sells 599 euros.
"Several projects under consideration"
Reacting to this information, Orange said that "on the shelves, several projects are under consideration, particularly in France." The group also recalled that Stéphane Richard, its chief executive, had already said that Orange "would develop in the tablets by commercializing iPad". He had met the boss of Apple, Steve Jobs, last May.
For Orange, "sign is a way to regain control against the manufacturers," says the business daily. Because the foolishness of the shelf is only beginning.
Harvest new tablets
Even before the launch of the iPad last April, some blue chips have already announced their intention of cutting cruppers to Apple, including HP, Sony or Asus. By Christmas, a new crop of magic slates is expected. After HTC, Samsung, Motorola and Sony Ericsson, LG and Toshiba will launch their own shelves, also equipped with the system Android. Other players will join the fray in 2011, as Acer.
To win in this new balance of power, Orange must do better than the first time. Indeed, the operator has already attempted a breakthrough on the market shelves, there are more than a year, by launching a small portable screen and multifunction: the Tabbee. A product that has not really taken off.
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